How much is an idea worth?

How much is an idea worth?

How much is an idea worth?


Life is not a fairy tale and nobody buys ideas, do you know why? Because they are worth absolutely NOTHING! It's amazing how the vast majority of people think exactly the opposite. Everyone has had great and wonderful ideas, and they have come to nothing, you know why? Because they were not done well.

An idea only begins to create value when it is executed.

From that moment on, it ceases to be something abstract and becomes something that exists in the real world. As we are talking about startups, executing an idea, you can turn it into a startup. The better the execution, the greater value the startup will have. From that moment on, what makes the difference is the main factor for a startup to succeed. People. An excellent team, experienced, well motivated, organized and with the right tools, makes all the difference. If you give an excellent idea to an excellent team, your idea will possibly be a success. Now try to deliver that same idea, to a mediocre team, guaranteed failure. Any thinking person has ideas, which makes the big difference is called execution. There was a time on the world internet, where making a website search engine was such a fever, as it is today to create a collective purchasing website.

"If there is an idea or the need to expand, change and innovate in an existing business it is time to put into practice the creation of the Business Model."

Today when a collective buying website is born, everyone thinks:

Poor guy, he has no idea what he is doing. At that time, two poor people came, Larry Page and Sergey Brin, and presented a new search engine. The big difference is that they executed that idea so well, better than all the biggest players in the market. In a few years, the search market in the world dominated. Still can't believe it? Let's go to the numbers ... Every year, hundreds of thousands of Americans, pursue the dream of owning their own company. Hundreds of thousands of lamps are lit and fabulous and unfailing ideas emerge, which consequently become formal companies. All of these entrepreneurial geniuses get rich and live happily ever after.

Well, it’s not exactly like that. Simply 90% of those hundreds of thousands of companies, die in the first year. Note that I'm not talking about ideas anymore, I'm talking about startups, entrepreneurs who had ideas, thought, scribbled and decided to bet everything and execute.

I'm talking about investments, employees, offices, and everything else that may be needed for a given startup to succeed.

The numbers say: If you open a startup, without a PLAN,  your chance of success is minimal.

What you'll find in the Startup Guide

The Startup Guide is organized in seven parts and within each part you will find chapters that deal with a specific topic.

This set of articles is organized into these seven distinct parts and in that specific order to facilitate reading sequentially. However, if you have a few questions, you want to go straight to it, go ahead. The preceding chapters are not necessarily a prerequisite for specific specimens reading.

What matters is that you can find that minimun information needed to create a manageable product, it does not matter as long as you use the entire book content.

The first part will deal with definitions and requirements.

The first part.

Let's define the terms “startup” and “web product”.

Next we will ask ourselves why we have a startup. What kind of return besides the financial can a startup give. Let's see what it takes to be a first party, what we can third party and what should be done right the same. In addition, discussing how much time we should dedicate to the startup, in addition to a discussion about societies. In the second part we will discuss ideas and problems, because that is what we will do the product web. But, after all, do customers know or don't know what problem should we solve? What to do when we have many opportunities? Which one to pursue?

The second part. (More on the Business Model)

In the second part we will discuss ideas and problems, because that is what we will do the product web. But, after all, do customers know or don't know what problem should we solve? What to do when we have many opportunities? Which one to pursue? I will show you an example of how, among 5 ideas, finish choosing the ContaCal.

The third part.

At the third part, it is time for the moment in fact, let's build and experiment. First, because it is necessary to build the fast producer. The tools available to build your web product quickly.

It is necessary to build the fast producer.

The tools available to build your web product quickly. In the fourth part we are going to “face to face”, that is, we will see how to put your product in front of customers, collect feedback and discover what to do with that feedback.

The fourth part.

In the fourth part we will “face it”, that is, we will see how to put your product in front of customers, collect feedback and discover what to do with that feedback.

The fifth part.

In the fifth part of the Guided Startup for startups, that is, as companies already established, you can take advantage of all the tips presented here to create and manage your product online, which is a new product for your company, a website with a good website, and a good website. In the past we will see how other startups made their web products.

How they found the problem that they solved with their web products and clearly have chosen this problem to solve.